Celebrating the Grand Opening Weekend of The Standard, Brussels

The Standard, Brussels Debuts in the Belgian Capital with a Celebratory Weekend, Including a Creatives Dinner at the Rooftop Restaurant Lila29 and a Party in The Greenhouse with DJ Sets by Honey Dijon and Lefto Early Bird.

WHO: Tigerlily Taylor, Isobel Richmond, Maxim Magnus, Lefto Early Bird, Noah Dechamps, Honey Dijon, Tanya Tokyo , Kayla Balou, Miss Fame, Daniel Millar, Magali De Backer, Fedora Bakula, Ivana Vladislava, Hafsa Far, Parisa Wilkinson, Layton Williams, Leo Mandella, Fatima de Vidya, Daniel Millar, Gaëlle Van Rosen, Lennon Gallagher, Jan Paternoster, Eva De Roo, Kelvin Bueno, Connie Constance, Kota Eberhardt, Layton Williams, Emma Bale, Oriane Verstraeten, Igor Dieryck, Vincent Van Laeken, Lennert Madou

WHAT: The Standard, Brussels marked its grand opening in the Belgian capital this weekend 

WHERE: The Standard, Brussels - Bd Roi Albert II 30, 1000 Bruxelles

WHEN: Thursday 15th and Friday 16th May 2025 

IMAGES: PHOTOS ROBIN JORIS DULLERS SHOTS HERE |  GETTY SHOTS DAVE BENNETT HERE | DOWNLOAD IMAGES HERE

PHOTO CREDIT: Robin Joris Dullers and Dave Bennett at Getty Images

This weekend, The Standard, Brussels celebrated its grand opening with an exclusive launch event that began with an intimate creative dinner and a vibrant night of entertainment at The Greenhouse.

The 200-room property, soaring 28 stories above Belgium's lively capital, hosted an elegant opening weekend marking the brand's exciting new chapter in Europe. On Thursday, the hotel's stunning new rooftop restaurant, Lila29, welcomed local and international creatives for an exclusive dinner showcasing the venue's sophisticated ambiance. Featuring sky-high Iberian flavours it is the crown jewel atop The Standard, Brussels.

Friday evening transformed the hotel's botanical ground floor space, The Greenhouse, into a pulsating hub of energy as Honey Dijon and DJ Lefto took over the decks, captivating 1.100 guests with an unforgettable experience. 

About The Standard
The Standard hotels are known for their pioneering design, taste-making clientele, and unrelenting un-standard-ness. Be it a city hotel, seaside resort, or rooftop bar, the goal of every Standard project is to defy convention, up the aesthetic stakes and create a cultural hub. The Standard hotels are not just places to stay, but places to play in New York, Miami, London, Ibiza, Bangkok, Singapore, Maldives, Pattaya and Hua Hin. Further developments are underway in Brussels, Lisbon, Mexico City and Tulum along with branded residences opening in Miami, Lisbon, Mexico City, Phuket and Hua Hin. The Standard brand is now part of Hyatt’s lifestyle group and will soon join World of Hyatt.

Website: StandardHotels.com/Brussels
Instagram: @thestandardbrussels

​Instagram: @thestandardbrussels

Over Hyatt Hotels Corporation
​Hyatt Hotels Corporation, gevestigd in Chicago, is een toonaangevend wereldwijd hospitality bedrijf dat wordt gedreven door zijn missie – goed voor mensen zorgen zodat zij het beste uit zichzelf kunnen halen. Op 30 juni 2024 bestond de portfolio van het bedrijf al uit meer dan 1.400 hotels en all-inclusive resorts in 79 landen op zes continenten. Het aanbod van Hyatt omvat onder andere :

• Luxury Portfolio, including Park Hyatt®, Alila®, Miraval®, Impression by Secrets, and The Unbound Collection by Hyatt®;

• Lifestyle Portfolio, including Andaz®, Thompson Hotels®, The Standard®, Dream® Hotels, The StandardX, Breathless Resorts & Spas®, JdV by Hyatt®, Bunkhouse® Hotels, and Me and All Hotels;

• Inclusive Collection, including Zoëtry® Wellness & Spa Resorts, Hyatt Ziva®, Hyatt Zilara®, Secrets® Resorts & Spas, Dreams® Resorts & Spas, Hyatt Vivid Hotels & Resorts, Sunscape® Resorts & Spas, and Alua Hotels & Resorts®;

• Classics Portfolio, including Grand Hyatt®, Hyatt Regency®, Destination by Hyatt®, Hyatt Centric®, Hyatt Vacation Club®, and Hyatt®;

• Essentials Portfolio, including Caption by Hyatt®, Hyatt Place®, Hyatt House®, Hyatt Studios, and UrCove.
  
  Subsidiaries of the Company operate the World of Hyatt® loyalty program, ALG Vacations®, Mr & Mrs Smith, Unlimited Vacation Club®, Amstar® DMC destination management services, and Trisept Solutions® technology services.

Website: www.hyatt.com